-
- Specially created to bring you a great start on days when you just can't stop.
- Packed with all the protein, energy and fibre of a Weetabix cereal in milk.
- Coffee flavoured breakfast milk drink with added vitamins and iron.
- A great solution for breakfast on the go.
- Ambient but best enjoyed chilled. May contain Soy
- The UK’s number one breakfast drink Weetabix On The Go, is bringing back its limited-edition Caffé Latte flavour this summer due to strong sales and the increasing demand for coffee flavoured drinks.
Following the first limited-edition run in 2021, the Caffé Latte flavour became an instant hit, with the accounting for 30% of the total Weetabix On The Go case sales in Bestway last spring.
The iced coffee market has continued to grow in 2022 with retail sales soaring by 35.4% to £209m over the past year and ready-to-drink coffee’s popularity is projected to rise in the UK in the years ahead.
Caffé Latte offers an easy solution to breakfast and caffeine on the move, containing the same amount of caffeine as a regular cup of coffee. The combination is a proven success with consumers purchasing over 300,000 bottles of the Caffé Latte flavour last year.
Millennials and Generation Z are usually a key demographic for chilled coffee drinks however, Weetabix On The Go aims to be the solution for those of any age who value the grab-and-go nature of one-handed consumption.
Related Products
Lorem ipsum dolor sit amet consectetur adipiscing elit. Sed aci erat dales vitakse dalesnon estin vitae egestas enim in pretium nulla.
